Uber passengers and drivers in the United States will now be able to connect through
Categoria: Marketing
What is Marketing’s main responsibility?
Currently, there are several models for structuring Marketing in companies—and that’s not a problem. It’s
Where’s the Slogan That Was Here?
SLOGAN: For decades, retail campaigns were the beating heart of Brazilian advertising. They drove the
Coca-Cola Prepares Activation with Pedro Sampaio at The Town
Coca-Cola, the official sponsor of The Town, is preparing an initiative to expand its presence
A wave of rebranding is shaking up the market and renewing brands
From time to time, brands need to stop, listen, and rediscover themselves. In a volatile,
AI in Marketing generates revenue growth of up to 6 times
Artificial intelligence is redefining the boundaries of marketing and widening the gap between leaders and
Meta bets on human voice with acquisition of startup Play AI
Meta has just taken another step in its Artificial Intelligence expansion strategy with the acquisition
Hermès bags consolidate their position as million-dollar financial assets
The appreciation of Hermès bags has reached a new level. Last week, the only Birkin
Burnout Affects More Than Half of Creators and Exposes Crisis in the Influencer Market
The influencer market is facing a silent crisis: more than half of content creators (52%)
BYD signs global partnership with Inter Milan
Chinese manufacturer BYD has announced a three-year strategic partnership with FC Internazionale Milano (Inter), becoming